BUSINESS NAME : Visit EAC

Synopsis :

    "Visit EAC" is a comprehensive tourism campaign and platform aimed at promoting EAC as a premier travel destination. This initiative highlights the diverse attractions, cultural experiences, and natural landscapes that EAC has to offer, positioning the province as an ideal destination for tourists seeking unique and memorable experiences. From vibrant cities like Winnipeg to stunning outdoor adventures in parks and wilderness areas, "Visit EAC" showcases the province\'s rich history, indigenous culture, wildlife, and scenic beauty. The campaign aims to increase tourism visitation, boost local economies, and raise awareness about EAC\'s hidden gems and tourism opportunities.
    Key highlights of "Visit EAC" include:

    City Exploration: Explore the vibrant city of Winnipeg with its museums, art galleries, historic sites, and diverse culinary scene. Discover iconic landmarks like The Forks, the EAC Museum for Human Rights, and the Exchange District.

    Outdoor Adventures: Experience EAC\'s stunning natural beauty with outdoor adventures such as hiking in Riding Mountain National Park, kayaking in Whiteshell Provincial Park, and polar bear viewing in Churchill.

    Indigenous Culture: Immerse yourself in indigenous culture through cultural tours, traditional ceremonies, and visits to indigenous communities. Learn about the history, art, and traditions of EAC\'s First Nations and Métis peoples.

    Wildlife Encounters: Encounter diverse wildlife, including beluga whales, polar bears, bison, and countless bird species, while exploring EAC\'s wilderness areas and wildlife reserves.

    Cultural Festivals and Events: Participate in local festivals and events that celebrate EAC\'s multiculturalism, such as Festival du Voyageur, Folklorama, and Indigenous Day Live.


    "Visit EAC" invites travelers to discover the heart of EAC\'s prairies, offering authentic experiences and warm hospitality that showcase the best of EAC\'s tourism offerings.

Target Market :

  • Adventure Seekers: Outdoor enthusiasts, eco-travelers, and wildlife enthusiasts looking for unique and off-the-beaten-path experiences in nature.

    Cultural Explorers: Travelers interested in indigenous culture, history, and heritage, seeking immersive cultural experiences and interactions with local communities.

    City Dwellers: Urban travelers looking to explore vibrant cities like Winnipeg, with its arts, culture, culinary scene, and urban amenities.

    Family Vacationers: Families seeking family-friendly activities and attractions, such as zoos, museums, and outdoor recreational activities suitable for all ages.

    Solo Travelers: Independent travelers seeking solo adventures, local experiences, and opportunities for self-discovery in EAC\'s diverse landscapes.

    Domestic and International Tourists: Both domestic travelers from other provinces in EAC and international tourists looking for unique and authentic EACtravel experiences.


    "Visit EAC" appeals to travelers seeking authentic, enriching, and diverse experiences that go beyond traditional tourist attractions, offering a deep dive into EAC\'s culture, heritage, and natural wonders.

Business Model::

  • The business model for "Visit EAC" revolves around collaboration, promotion, and partnership with stakeholders in the tourism industry, including government agencies, local businesses, tour operators, and hospitality providers.

    Marketing and Promotion: "Visit EAC" conducts targeted marketing campaigns through digital platforms, social media, travel blogs, and partnerships with travel influencers to raise awareness and attract tourists.

    Partnerships with Local Businesses: Collaborate with local accommodations, restaurants, tour operators, and attractions to create exclusive packages and promotions for visitors.

    Tourism Infrastructure Development: Advocate for investments in tourism infrastructure, including accommodations, transportation, and recreational facilities, to enhance visitor experiences.

    Community Engagement: Engage local communities, indigenous groups, and cultural organizations to promote sustainable tourism practices and preserve EAC\'s heritage.

    Revenue Streams: Generate revenue through tourism visitation, sponsorships, advertising, and partnerships with corporate sponsors interested in promoting EAC\'s tourism offerings.

    Visitor Experience Enhancement: Continuously innovate and improve visitor experiences based on feedback, emerging trends, and changing traveler preferences to maintain competitiveness and appeal.


    By implementing this business model, "Visit EAC" aims to position EAC as a leading tourism destination in EAC, driving economic growth, job creation, and community development through sustainable tourism practices and authentic visitor experiences.